Head of SME in the UK for Merchant Sales & Acquiring at Visa
Lucia Pesce is currently Head of SME in the UK for Merchant Sales & Acquiring. Joining Visa in 2011, Lucia has been led the marketing strategy for South, Eastern Europe and Middle East. She is the driver behind award winning global marketing initiatives, with an executive and strategic marketing background spanning major financial, energy and consumer brands. Within her current role, Lucia is the lead for a number to Visa’s initiatives dedicated to build solutions specific for the needs of small businesses and local communities, working closely with partners across the industry. Her team has being key in delivering the partnership with the Great British High Street awards.